Book Titles

Inspired
How to Create Tech Products Customer Love

By Marty Cagan

Year Published: 2018
ISBN-13: 978-1-119-38750-3
Categories: Innovation, Products, Technology

100 Quotes Found

Quote Image Quote Page Number

Inspired:

It’s a constant struggle between those executives and stakeholders who are trying to run the business and the product team that is understandably reluctant to commit to dates and deliverables.

119

Inspired:

Strong technology people are drawn to an inspiring vision – they want to work on something meaningful.

124

Inspired:

In truth, buying into a vision is always a bit of a leap of faith.

124

Inspired:

When done well, the product vision is one of our most effective recruiting tools, and it serves to motivate the people on your teams…

124

Inspired:

There’s no single approach to product strategy that is ideal for everyone, and you can never know how things might have gone if you sequence your product work differently.

125

Inspired:

Leadership inspires and sets the direction, and management helps get us there.

126

Inspired:

Fall in love with the problem, not with the solution.

129

Inspired:

Some product visions are wildly optimistic and unrealistic about how fast things change, and others are far too conservative. This is usually the most difficult aspect of a good product vision.

130

Inspired:

Be stubborn on vision but flexible on the details. – Jeff Bezos

130

Inspired:

There is no such thing as over-communicating when it comes to explaining and selling the vision.

131