Quotes

What if it Does Work Out?, Page 058

Consuming relevant materials matters… but it alone won’t result in anything apart from your own increasing knowledge. And the purpose of knowledge is to be used. To inspire. To lead you to create.

Something Really New, Page 058

…pretty does not last. When product development is down to aesthetics, it is on its last legs.

The Messy Middle, Page 058

When front-running the future, the trick is to aspire for a small audience that loves your product rather than aim to please the masses.

Influence, Page 58

In combination, the influences of reciprocity and perceptual contrast present a fearsomely powerful force.

Pour Your Heart Into It, Page 058

As boss, if you close your ears to new ideas, you may end up closing off great opportunities for your company.

The Start-up of You, Page 058

There is no beginning, middle, or end to a career journey; no matter how old you are or at what stage, you will always be planning and adapting.

Good to Great, Page 58

…no matter what we achieve, if we don’t spend the vast majority of our time with people we love and respect, we cannot possibly have a great life.

Hidden Potential, Page 058

Many people fail to benefit from constructive criticism because they overreact and under-correct.

Start With No, Page 58

…it’s amazing how many negotiators want to be liked, want to save the adversary from making a tough decision. It happens every day.

Think Again, Page 58

…being wrong isn’t always a bad thing. It can be a sign that we’ve learned something new – and that discovery itself can be a delight.