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Reducing the thinking required to take the next action increases the likelihood of the desired behavior occurring unconsciously.
|
43 |
 |
To initiate action, doing must be easier than thinking. Remember, a habit is a behavior done with little or no conscious thought.
|
61 |
 |
The more effort – either physical or mental – required to perform the desired action, the less likely it is to occur.
|
61 |
 |
…what draws us to act is not the sensation we received from the reward itself, but the need to alleviate the craving for that reward.
|
97 |
 |
Whenever a massive change occurs in the way people interact with technology, expect to find plenty of opportunities ripe for harvesting.
|
205 |
 |
…actions by senior executives clearly signal that the network is not in any way a rogue operation… it is part of a system designed for competing and winning.
|
22 |
 |
Every great leader throughout history has demonstrated that it is possible to find many change agents… but only if people are given a choice and feel they truly have permission to step forward and act.
|
24 |
 |
…our decisions and actions always increase the probability of what we call ‘luck,’ good or bad.
|
54 |
 |
Useful small wins can be defined by the people taking early action themselves, and they can provide intrinsic rewards.
|
126 |
 |
Goals work. The academic literature shows that by helping us tune out distractions, goals can get us to try harder, work longer, and achieve more.
|
50 |