|
|
The Lean Startup:
Early adopters use their imagination to fill in what a product is missing… they care about… being the first to use or adopt a new product or technology.
|
95 |
|
|
The Lean Startup:
Deciding exactly how complex an MVP needs to be cannot be done formulaically. It requires judgment.
|
95 |
|
|
The Lean Startup:
When in doubt, simplify.
|
96 |
|
|
The Lean Startup:
The lesson of the MVP is that any additional work beyond what [is] required to start learning is waste, no matter how important in might [seem] at the time.
|
97 |
|
|
The Lean Startup:
In a concierge MVP,… personalized service is not the product but a learning activity designed to test the leap-of-faith assumptions in the company’s growth model.
|
102 |
|
|
The Lean Startup:
In a Wizard of Oz test, customers believe they are interacting with the actual product, but behind the scenes human beings are doing the work.
|
106 |
|
|
The Lean Startup:
One of the most vexing aspects of the minimum viable product is the challenge it poses to traditional notions of quality.
|
106 |
|
|
The Lean Startup:
MVPs require the courage to put one’s assumptions to the test.
|
109 |
|
|
The Lean Startup:
We must be willing to set aside our traditional professional standards to start the process of validated learning as soon as possible.
|
109 |
|
|
The Lean Startup:
Customers don’t care how much time something takes to build. They care only if it serves their needs.
|
109 |
