Quotes

Hooked, Page 40

…new habits need a foundation upon which to build. Triggers provide the basis for sustained behavior change.

Ogilvy on Advertising in the Digital Age, Page 040

It’s what you say, not how you say it.’ – David Ogilvy – It’s advice needed now much more than ever it was before.

Good Boss, Bad Boss, Page 040

Beware if you fancy yourself as the rare boss who sees yourself as others do: Chances are you’re deluding yourself.

Think Like a Champion, Page 040

Search yourself carefully to make sure you’re ready and capable. If you’re not, do something about it. It’s an important element of success.

Leading the Unleadable, Page 40

See reality. Accept reality. Deal with reality.

Making the Case, Page 040

To advocate successfully, you need to learn to stand on your own two feet.

Good Boss, Bad Boss, Page 040

…the most deeply incompetent people suffer from the most inflated assessments of their own abilities and performance.

Managing Up, Page 040

You want to treat your boss how he or she likes to be treated, not necessarily how you like to be treated. This is about your boss, not you.

Average is Over, Page 40

It’s clear: The world is demanding more in the way of credentials, more in the way of ability, and it is passing along most of the higher rewards to a relatively small cognitive elite.

Getting to Yes, Page 40

A more effective way for the parties to think of themselves is as partners in a hardheaded, side-by-side search for a fair agreement advantageous to each.