 |
…experiences that don’t involve touching, seeing, or feeling actual results… are shown to be non-impactful and easily forgotten.
|
152 |
 |
We’re constantly working in our heads, which means it feels like work never ends.
|
088 |
 |
…people… are only capable of being fully self-reliant when they feel supported by and attached to trusted others.
|
130 |
 |
…the first problem influencers often face is that good behaviors feel bad while bad behaviors feel good.
|
078 |
 |
The most powerful way to help people recognize, feel, and believe in the long-term implications of their choices is to get out of their way and let them experience them firsthand.
|
091 |
 |
…the gold standard for tactics for engaging personal motivation is direct experience. Let people feel, see, and touch things for themselves.
|
092 |
 |
That’s how a good store operates: You feel almost helplessly pulled in by what you see up ahead or over there to the right.
|
083 |
 |
…while the man may not love the experience of shopping, he gets a definite thrill from the experience of paying. It allows him to feel in charge even when he isn’t.
|
106 |
 |
Given a choice, people will shop where they feel wanted, and they’ll even pay a little more for the privilege.
|
169 |
 |
Regardless of how practical an activity shopping seems to be, feelings always come first, and good is always better than bad.
|
170 |
