 |
The first version of a product is always flawed, but how it evolves is as important as how it begins.
|
022 |
 |
You don’t fight great products – they become one with you.
|
034 |
 |
Meaningful stories inspire faith in you and your product.
|
047 |
 |
People… want faith – faith in you, your product, your success, and in the story you tell. Faith, not facts, moves mountains.
|
047 |
 |
…launch when you have enough functionality to show how you’ve jumped curves and you have eliminated enough bugs for your product to be stable.
|
064 |
 |
If you wait until you have the perfect product or person, it may be too late.
|
073 |
 |
In the long run a service business is fundamentally different from a product business.
|
091 |
 |
It’s not enough that candidates are qualified to work for your startup; they must also believe in the product, because working for a startup is closer to a religion than a way to make a living.
|
173 |
 |
…when people believe in the product, they will help you succeed through credible, continuous, and cost-effective proselytization.
|
190 |
 |
No matter who buys your product, targeting young people forces you to build a human brand.
|
194 |
