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The Lean Startup:
…delay prevents many startups from getting the feedback they need.
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39 |
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The Lean Startup:
…which of our efforts are value-creating and which are wasteful? This question is at the heart of the lean manufacturing revolution…
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47 |
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The Lean Startup:
It’s… easy to learn things that are completely irrelevant. Thus, validated learning is backed up by empirical data collected from real customers.
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49 |
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The Lean Startup:
This is true startup productivity: systematically figuring out the right things to build.
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52 |
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The Lean Startup:
…the way forward is to learn to see every startup in any industry as a grand experiment.
|
55 |
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The Lean Startup:
In the Lean Startup model, every product, every feature, every marketing campaign… is understood to be an experiment designed to achieve validated learning.
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55 |
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The Lean Startup:
This is one of the most important lessons of the scientific method: if you cannot fail, you cannot learn.
|
56 |
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The Lean Startup:
The goal of every startup experiment is to discover how to build a sustainable business around that vision.
|
57 |
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The Lean Startup:
The two most important assumptions entrepreneurs make are what I call the value hypothesis and the growth hypothesis.
|
61 |
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The Lean Startup:
The point is not to find the average customers but to find early adopters: the customers who feel the need for the product most acutely.
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62 |
