Book Titles

Even when life seems perfect, you have to take risks and jump to the next level, or you’ll start spiraling downhill into complacency without even realizing it.

…any product-oriented company has to keep reinventing its core product if it expects to prosper, let alone survive.

Great companies need both a visionary leader and a skilled executive: one for the top line, the other for the bottom line.

…if you can control your own distribution, you will not find yourself at the mercy of a retailer who may or may not understand your product.

You can [build a national brand] one customer at a time, one store at a time, one market at a time.

The companies that are lasting are those that are authentic.

If people believe they share values with a company, they will stay loyal to a brand.

In this ever-changing society, the most powerful and enduring brands are built from the heart.

The number-one factor in creating a great, enduring brand is having an appealing product. There’s no substitute.

Great brands always stand for something far bigger than themselves.