|
|
The Art of the Start 2.0:
…for the near term, positioning against the market leader is a useful and cheap technique to enable you to explain what you do.
|
094 |
|
|
The Art of the Start 2.0:
To spend money wisely, focus on the function you need, not the form it takes.
|
096 |
|
|
The Art of the Start 2.0:
Everything is negotiable: rates, payment schedules, and monthly fees. Even in good times, don’t be afraid to negotiate – it’s part of the game.
|
098 |
|
|
The Art of the Start 2.0:
There’s greater danger of screwing up because of too much money than because of too little.
|
100 |
|
|
The Art of the Start 2.0:
…entrepreneurship is the art of doing whatever it takes… If entrepreneurship was without risk, more people would try it.
|
100 |
|
|
The Art of the Start 2.0:
The foundation of a great meeting with potential investors is the research that you do beforehand.
|
111 |
|
|
The Art of the Start 2.0:
A moderate level of competition is a good thing because it validates the possibility of a genuine market and shows that you’ve done your homework.
|
115 |
|
|
The Art of the Start 2.0:
Be bold: openly discuss your strengths and weaknesses. When people see that they can believe you about bad stuff, they are more willing to believe you about good stuff.
|
117 |
|
|
The Art of the Start 2.0:
The best mentality is to assume that you’ll never be able to raise money again.
|
123 |
|
|
The Art of the Start 2.0:
Anyone can survive when everything is going right. Great entrepreneurs can survive when everything is going wrong.
|
123 |
