|
|
The Art of the Start 2.0:
Information no longer trickles down; it disperses fast, free, and far.
|
045 |
|
|
The Art of the Start 2.0:
…merit is the new marketing.
|
046 |
|
|
The Art of the Start 2.0:
…there isn’t a right and wrong – there’s only what works and what doesn’t, and you can only find out what works by experimentation.
|
046 |
|
|
The Art of the Start 2.0:
Meaningful stories inspire faith in you and your product.
|
047 |
|
|
The Art of the Start 2.0:
Genuine influence goes deeper than getting people to do what you want them to do. It means people pick up where you stopped and go further because they have faith.
|
047 |
|
|
The Art of the Start 2.0:
People… want faith – faith in you, your product, your success, and in the story you tell. Faith, not facts, moves mountains.
|
047 |
|
|
The Art of the Start 2.0:
A great launch… tells a story of innovation, change, and empowerment that catalyzes faith in what you’re doing.
|
048 |
|
|
The Art of the Start 2.0:
There are many ways to fail, but there are many ways to succeed too.
|
056 |
|
|
The Art of the Start 2.0:
The reality is that starting something within an existing company requires adopting new patterns of behavior – essentially, rebooting your brain.
|
063 |
|
|
The Art of the Start 2.0:
…launch when you have enough functionality to show how you’ve jumped curves and you have eliminated enough bugs for your product to be stable.
|
064 |
