Book Titles

If customers are dying to buy [your product] and management cannot see its way to funding it, then there is no hope.

…a company that is unable to react to strong customer demand for a product is a company that has lost track of its customer, and there is not much to be done in such an environment because there is nothing that is harder to change than culture.

…it is important to understand that all large organizations are dysfunctional… Small organizations do not have the same types of problems.

It is fair to say that the companies that build innovative cultures are the companies that do the most and best innovating.

It takes tremendous discipline and courage to think and fund the long term when the short-term numbers are hurting. But failure to do that will always exacerbate problems downstream.

…innovation is always bold. It is not more of the same.

We need to take the customer to a place where she did not expect to go. And we have to do that first.

…when someone connects seemingly disconnected tasks for customers, those customers are not just pleased, they are surprised and delighted, and rightfully so.

Question #3: What tasks are the very next tasks that the customer will want to perform after using my product?

…research reveals that people will buy a product because of its abilities.