Quotes

Ogilvy on Advertising in the Digital Age, Page 143

We know that when an ad is delivered in real time to a person, they are twice as likely to interact with it.

Good to Great, Page 143

’Stop doing’ lists are more important than ‘to do’ lists.

The Lean Startup, Page 143

Vanity metrics wreak havoc because they prey on a weakness of the human mind.

A Whole New Mind, Page 143

Many of us are crunched for time, deluged by information, and paralyzed by the weight of too many choices.

How, Page 143

Mass information access has fundamentally changed the way we perceive the messages we receive.

Thanks for the Feedback, Page 143

…at other times a disturbing consistency surfaces – no matter who you are in a relationship with, they have the same feedback for you.

Grit, Page 143

Interest is one source of passion. Purpose – the intention to contribute to the well-being of others – is another. The mature passions of gritty people depend on both.

Fierce Conversations, Page 143

Most of us can smell hidden agendas a mile away, and we don’t like them.

A Sense of Urgency, Page 143

…in a more rapidly changing world, finding opportunities in crises probably reduces your overall risk.

First, Break All The Rules, Page 143

Whatever you happen to think, if the customer thinks that a particular outcome isn’t valuable, it isn’t.