Quotes

Ogilvy on Advertising in the Digital Age, Page 083

…what happens if the play becomes explicit? Enter the world of gaming, the point where content moves far beyond engaging and mildly immersive to being absorbing and completely immersive.

Leaders Eat Last, Page 83

All leaders, even the good ones, can sometimes lose their way and become selfish and power hungry…

Good Boss, Bad Boss, Page 83

If people can’t fight without acting like assholes, it is better not to fight at all. But the best bosses ignite constructive battle over ideas.

Unreasonable Hospitality, Page 083

Morale is fickle, and even one individual can have an outsize and asymmetrical impact on the team, in either direction.

The Badass Business Analyst, Page 083

…anyone [can learn] to diagram or fill out forms or look at data – that is the easy stuff. The hard stuff is dealing with people.

Primal Leadership, Page 83

The best people in any field… simply don’t have to put up with the misery perpetuated by a bad boss.

The Messy Middle, Page 084

Sadly, most people are not patient enough to reap the fruits of their own labor.

CrazyBusy, Page 084

You can only do what you can do, and you will do what you can do much more effectively if you’re not trying frantically to squeeze in more than you reasonably can. Cut those tentacles when they start to entwine you.

Why We Buy, Page 084

Among the many pieces missing from business education is an understanding of the fundamentals of packaging and how that affects the brand.

Profit First, Page 084

Working on your business is about building systems. Period.