Quotes

Never Split the Difference, Page 77

A trap into which many fall is to take what other people say literally.

Denial, Page 077

If you grow in absolute terms but decline relative to other firms in your industry, you are going to sacrifice the sharpest, most ambitious executives you have.

The Peter Principle, Page 77

…the life of an organization and the company can go bankrupt, a government can fall, a civilization can crumble into barbarism, while the incompetents work on.

The Hard Thing About Hard Things, Page 077

Leaving a failing leader in place will cause an entire department in your company to slowly rot.

Measure What Matters, Page 77

Research shows that public goals are more likely to be attained than goals held in private. Simply flipping the switch to ‘open’ lifts achievement across the board.

Focus, Page 77

…self-awareness is built into regulating our own emotions, as well as sensing what others feel.

Predictably Irrational, Page 077

Once the bloom is off the rose – once a social norm is trumped by a market norm – it will rarely return.

The Enthusiastic Employee, Page 77

Enthusiasm is not a recipe for perpetual bliss or automatic success, and it has little in common with ‘contentment.’

Ogilvy on Advertising in the Digital Age, Page 077

The magnetism of apiece of content is linked to arousal. Arousal is a state of heightened emotion, drawing people to share information or material. In short, it is what guides our fingers to the share icon.

The Lean Startup, Page 77

…if we’re building something that nobody wants, it doesn’t much matter if we’re doing it on time and on budget.