Book Titles

Thus, it’s apparent that good-looking people enjoy an enormous social advantage in our culture.

We like people who are like us.

…we are phenomenal suckers for flattery.

…we have such an automatically favorable reaction to compliments that we can fall victim to someone who uses them in an obvious attempt to win our favor.

Give a compliment behind a deserving person’s back.

…students clot together ethnically, separating themselves for the most part from other groups.

…research shows that becoming familiar with something through repeated contact doesn’t necessarily cause greater liking.

There is a natural human tendency to dislike a person who brings us unpleasant information, even when that person did not cause the bad news.

People do assume that we have the same personality traits as our friends’.

Because the association process works so well – and so unconsciously – manufacturers regularly rush to link their products to the current cultural rage.