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The Process Principle: Introducing smart production processes to knowledge work can dramatically increase performance and make the work much less draining.
Convincing shareholders to increase their investment is probably the hardest part of an entrepreneur’s work.
If people chase profit goals, reach those goals, and still don’t feel any better about their lives, one response is to increase the size and scope of the goals – to seek more money or greater outside validation.
Although sometimes consultants and clients may act like adversaries, their feelings and concerns are frequently complimentary.
Motion makes you feel like you’re getting things done. But really, you’re just preparing to get something done.
Waiting for the right time is a high-cost game. In addition to making delaying tactics explicit and negotiating about them, consider creating a fading opportunity for the other side.
Sometimes the best course of action is… inaction. Yes, that can feel agonizing, but no move can often be the right one.
Like muscles responding to regular weight training, particular regions of the brain adapt as they are used and atrophy as they are abandoned.
If our emotional circuitry… perceives an immediate threat it will flood us with hormones like cortisol and adrenaline, which ready us to hit or run.









