Quotes

Zero to One, Page 45

Technology companies… often lose money for the first few years: it takes time to build valuable things, and that means delayed revenue.

Predictably Irrational, Page 045

…consumers don’t in fact have a good handle on their own preferences and the prices they are willing to pay for different goods and experiences.

Fail Fast, Fail Often, Page 045

The single biggest reason why people miss out on life-changing opportunities is that they aren’t looking for them.

Tiny Habits, Page 45

…we’re blind to at least some of our motivation much of the time.

The Power of Regret, Page 45

This is one of the central findings on regret: it can deepen persistence, which almost always elevates performance.

Start With No, Page 45

’no’ is a real decision that induces the party across the table into actually thinking about why they’ve just said ‘no.’

Atomic Habits, Page 45

This is the feedback loop behind all human behavior: try, fail, learn, try differently. With practice, the useless movements fade away and the useful actions get reinforced. That’s a habit forming.

Why Managers Matter, Page 045

…appearances can be deceiving: some ostensibly flat, loose, and bottom-up companies and systems turn out to be quite different upon a closer look.

The Start-up of You, Page 045

How you spend your free time may reveal your true interests and aspirations; compare them to what you say your aspirations are.

Tiny Habits, Page 45

Changing, invisible, competing, and conflicting motivations make this element of behavior hard to pin down and control.