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“The secret to getting results that last is to never stop making improvements. It’s remarkable what you can build if you just don’t stop.”

…’outside-in’ product development starts with an understanding of the customer’s problem space.

…a team who has this set of four essential skills – product management, interaction design, visual design, and front-end development – the ‘A-Team.’

It makes intuitive sense and jibes with experience that the estimation error early in a project is larger than the estimation error near the end of a project.

Most of the time, software development tasks take longer than estimated.

You can’t completely escape unknown unknowns, but by using smaller batch sizes, you can rein them in to be more manageable…

When the risk of failure or the cost of making changes is too high, it’s better to spend more time gaining a higher level of confidence before starting implementation.

…product development is a team sport.

To paraphrase Peter Drucker, you can’t manage what you can’t measure.

You should sit down with your team to determine the equation of your business. The goal is to identify the key metrics that you want to measure and try to improve.