 |
Consumerism demands that business starts out with the needs, the realities, the values of the customer. It demands that business define its goal as the satisfaction of customer needs. It demands that business base its reward on its contribution to the customer.
|
098 |
 |
It is not necessary for a business to grow bigger; but it is necessary that it constantly grow better.
|
099 |
 |
What is our business?’ is almost always a difficult question and the right answer is usually anything but obvious.
|
101 |
 |
That business purpose and business mission are so rarely given adequate thought is perhaps the most important single cause of business frustration and business failure.
|
101 |
 |
With respect to the definition of business purpose and mission, there is only one such focus, one starting point. It is the customer. The customer defines the business.
|
101 |
 |
Society or the economy can put any business out of existence overnight.
|
110 |
 |
Inside the business… there can usually be found clues to events that, while basic and irreversible, have not yet had their full impact.
|
116 |
 |
The most valuable asset of a twenty-first-century institution, whether business or nonbusiness, is its knowledge workers and their productivity.
|
191 |
 |
…increasingly the ability of organizations – and not only of businesses – to survive will come to depend on their comparative advantage in making the knowledge worker productive.
|
208 |
 |
An employer has no business with a subordinate’s personality. Employment is a specific contract calling for specific performance, and for nothing else.
|
253 |
