 |
…it’s all about inspiring people to believe in themselves, their gifts, their potential, and something much greater than their own self-preservation.
|
022 |
 |
Leadership is never about tearing people down and making people feel less than themselves. Instead, leadership is about… inspiring people to believe that the impossible is possible.
|
028 |
 |
Some people have no people skills, cannot get along with people, cannot speak to people, and believe nothing can happen without them, yet; they are ‘in charge’ and promoted as the leader of the organization.
|
062 |
 |
…an organization needs to stand for something it believes in, going beyond profit and impacting society.
|
088 |
 |
…research shows that consumers are demanding much more from their brands: a logo, a reason why, an emotional promise, a cultural belief – all these may no longer be enough.
|
064 |
 |
Do what works best for you – even if you balk internally at the price tag you’re setting. Believe that you’re worth it, and stand by your value.
|
109 |
 |
Action is always better than inaction. Believe this and let it steer you towards harnessing your dormant talents and greatness.
|
118 |
 |
…marketing and technology do not buy the product – only customers do. And there is no reason to believe that what is good for technology or good for marketing is good for customers.
|
138 |
 |
We’re not as in charge of our decisions as we’d like to believe.
|
032 |
 |
If we can start with an understanding of what kinds of things excite and attract, keep us engaged, and win our hearts and minds… we can create many more delightful, seductive experiences.
|
216 |
