 |
…a product can decrease in perceived value if it starts off as scare and become abundant.
|
86 |
 |
…perception can form a personal reality based on how a product is framed, even when there is little relationship with objective quality.
|
88 |
 |
To avoid the cognitive dissonance of not liking something that others seem to take so much pleasure in, we slowly change our perception of the thing we once did not enjoy.
|
140 |
 |
What often matters more than the activity we’re doing at a moment in time… is how we feel about it. Our perception of time is, indeed, our reality.
|
23 |
 |
…perception is more precise, even, than actual stressful life events. In other words, what we think about ourselves and our lives is our reality.
|
61 |
 |
The thank-you note is an opportunity to reinforce a perception of continuity in a relationship and create an aura of goodwill.
|
108 |
 |
…seeing differences that others don’t see is another way of perceiving more.
|
93 |
 |
Sometimes the problem is not too little communication, but too much. When anger and misperception are high, some thoughts are best left unsaid.
|
39 |
 |
Every field has its share of high-scoring performers whose shortcomings take a while to perceive. Auditions can uncover those flaws.
|
104 |
 |
The best [bosses] take seriously how others judge them – and accept the uncomfortable fact that followers’ perceptions are often more valid than their own.
|
212 |
