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The important thing to remember is that while prodigies are exceptionally rare, anyone can use little bets to unlock creative ideas.
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008 |
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…important discoveries [will be made] by being willing to be imperfect, especially at the initial stages of developing their ideas.
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036 |
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…prototyping: Potential users of ideas are more comfortable sharing their honest reactions when it’s rough… – Chris Thoen
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063 |
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…new insights, inspiration, and ideas are around us all the time, but they are not always obvious.
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128 |
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Identifying problems before solving them is also how seasoned entrepreneurs develop their ideas…
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154 |
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Chief executives] should use value because innovative ideas will be profitable only if they are linked to what buyers are willing to pay for.
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097 |
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Once ideas are out there, knowledge naturally spills over to other firms.
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127 |
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…there are few circumstances under which it is a good idea to substitute judgment for a formula.
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224 |
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How you present your ideas and information is just as – or more – important as the ideas themselves.
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053 |
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The basic idea of what we sell to whom is still valid, but paying attention to the nontraditional buyers of everything has never been more important.
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108 |
