Book Titles

Culture change starts at the top. As long as those C-level executives think the culture is fine, it will never change.

Leaders exhort the troops to be innovative, but no one understands clearly what that means.

…on creative tasks in particular, some research suggests that people perform more innovatively when they are offered no extrinsic rewards; offering them a reward can actually reduce their creativity.

People who are internally driven to create do seem more creative than those who are just doing it for the money.

Understanding where innovation comes from is particularly important because we tend to believe deeply that this type of performance, even more than others, is a mysterious gift.

What makes the biggest difference is the willingness to go through the demanding process of acquiring that knowledge over time.

Wanting to achieve mastering of a field, committing to the long, hard work of achieving it, and then intending to innovate – that’s how it happens.

The heavy burden of the evidence is that creativity is much more available to us than we think.

…one of the most consistent findings in the research is that nobody makes the journey alone.

Knowledge is the foundation of great performance, and in fields where important advances are being made continually, mastering the accumulated knowledge takes longer all the time.