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The Power of Habit:
To market a new habit – be it groceries or aerobics – you must understand how to make the move seem familiar.
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212 |
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The Power of Habit:
On a playground, peer pressure is dangerous. In adult life, it’s how business gets done and communities self-organize.
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225 |
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The Power of Habit:
…when the strong ties of friendship and the weak ties of peer pressure merge, they create incredible momentum.
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226 |
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The Power of Habit:
People are attracted by a sense of community and the weak ties that a congregation offers.
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237 |
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The Power of Habit:
…the surest way to achieve… is to give people new habits that help them figure out where to go on their own.
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239 |
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The Power of Habit:
Movements don’t emerge because everyone suddenly decides to face the same direction at once.
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244 |
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The Power of Habit:
…habits – even once they are rooted in our minds – aren’t destiny.
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270 |
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The Power of Habit:
…to modify a habit, you must decide to change it. You must consciously accept the hard work of identifying the cues and rewards that drive the habits’ routines, and find alternatives.
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270 |
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The Power of Habit:
…once you know a habit exists, you have the responsibility to change it.
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271 |
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The Power of Habit:
Once you understand that habits can be rebuilt, the power of habit becomes easier to grasp, and the only option left is to get to work.
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271 |
