 |
Look for opportunities to reinforce or replace text with visuals.
|
051 |
 |
While there’s an argument to be made for utilitarian experiences, a tool that works isn’t necessarily a tool that people will use.
|
054 |
 |
At the most basic level, simply opening up your site to allow comments and reviews is a way to allow self-expression.
|
089 |
 |
Igniting curiosity or presenting someone with an interesting challenge is a powerful way to create engagement.
|
163 |
 |
Attaching a number to anything turns it into a game.
|
180 |
 |
Anytime you attach a measure to something, you’ve laid the groundwork for people to create all kinds of games, good and bad.
|
181 |
 |
Through personal informatics… we gain information to help us improve…
|
183 |
 |
If we can start with an understanding of what kinds of things excite and attract, keep us engaged, and win our hearts and minds… we can create many more delightful, seductive experiences.
|
216 |
 |
Studies done by outside experts seldom carry the kind of personal ownership and commitment needed to deal with difficult management issues.
|
24 |
 |
The great thing about fact-based decisions is that they overrule the hierarchy. – Jeff Bezos
|
27 |
