…money isn’t everything. Ego, pride, reputation, and notoriety are also big players in how startup founders and employees think about their companies and any eventual exit.
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The great strength that startups have is that they can uniquely focus all their energy on just one thing…
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…startups often need to be a vastly better choice along multiple dimensions (ease of use, features, data quality, price, etc.) than their entrenched competitors.
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One of the biggest causes of early-stage business failure is a lack of real buyers hungry for your solution.
