 |
…harnessing purpose in advertising can drive a brand into the heart of culture.
|
045 |
 |
You were put on this earth for a greater purpose than the one you are fulfilling – otherwise a side hustle would not ignite your spirit and call to your heart.
|
061 |
 |
Choosing to turn your passion into a business is about shifting the purpose of your days from serving your boss to being your own boss. It’s about getting the life you want.
|
137 |
 |
Team members tackling complex environments must all grasp the team’s situation and overarching purpose.
|
099 |
 |
Purpose affirms trust, trust affirms purpose, and together they forge individuals into a working team.
|
100 |
 |
….[teams], through their understanding of the situation and commitment to an outcome – purpose – can tackle threats more complex than any leader can foresee.
|
100 |
 |
…attachment to procedure instead of purpose offers a clear example of the dangers of prizing efficiency over adaptability.
|
107 |
 |
The emphasis on group success spurs cooperation, and fosters trust and purpose. But people cooperate only if they can see the interdependent reality of their environment.
|
153 |
 |
…the products we love have a clear sense of purpose.
|
211 |
 |
The purpose of a pith is to stimulate interest, not to cover every aspect of your startup and bludgeon your audience into submission. Your objective is to generate enough interest to get a second meeticng.
|
142 |