Every system is perfectly designed to get the results it gets.
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High-performing teams are designed to be resilient because team members contract with each other for mutual support through cocreation and co-elevation.
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A designer of simple ideas should aspire to… knowing how much can be wrung out of an idea before it begins to lose its essence.
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Our brain is designed to be keenly aware of changes. Smart product designers are well aware of this tendency.
