 |
If you’re looking at a screen, you’re not paying attention to what’s going on in the room, so you won’t be able to help the team.
|
41 |
 |
The combination of a clear schedule and no devices gives your team a huge supply of raw attention.
|
42 |
 |
Habits reduce cognitive load and free up mental capacity, so you can allocate your attention to other tasks.
|
46 |
 |
To hold our attention, products must have an ongoing degree of novelty.
|
98 |
 |
…at the heart of every good tale is variability. The unknown is fascinating, and strong stories hold our attention by waiting to reveal what happens next.
|
126 |
 |
…products utilizing infinite variability stand a better chance of hold on to users’ attention, while those with finite variability must constantly reinvent themselves just to keep pace.
|
130 |
 |
The best communication… will capture people’s attention in a way that almost compels them to be open minded… by stating the case in a way that pulls on the emotional strings common to us all.
|
119 |
 |
Do you want to stand out from the crowd? Then you’ll be miles ahead by following up better and smarter than the hordes scrambling for… attention.
|
106 |
 |
Once a resonating pitch is perfected, getting attention is less of a problem.
|
211 |
 |
…content. Once you have it, you can begin to mold it in a way that will capture attention. You need to impart a sense of urgency and make the message timely.
|
237 |