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…tendencies and assumptions and reflexes handed down to us by the history of the community we grew up in, and those differences are extraordinarily specific.

A shared culture of fun between client and agency is the strongest bond possible, assuming the work is good.

…the ritual of strategic planning, which assumes ‘the future will be more or less like the present,’ is more hindrance than help. – Gary Hamel

…businesses typically assume they need a lot more information than is often necessary.

The usual assumption is that over time, people should move into management and provide less individual contribution. This is a bad assumption.

The best mentality is to assume that you’ll never be able to raise money again.

…investors are not looking for detailed forecasts containing every conceivable line item. They’re looking for the big picture and trying to understand the kinds of assumptions that you’re making about your business.

Today we do more work with our brains than with our hands, and knowledge work requires a different set of assumptions about productivity.

…sleep is also one of the first behaviors many of us are willing to sacrifice, on the mistaken assumption that doing so will allow us to be more productive.

…most people continue to wrongly assume that working gore continuously – hunkering down, staying the course, burning the midnight oil – is the best way to generate more productivity.