 |
It is very rare that the financial decision to create a new product is based on deep knowledge of market research.
|
048 |
 |
Decide what matters and do it. Regulate the rush, the gush, and the rest, or they will regulate you.
|
013 |
 |
Most of the time we pay attention for reasons other than that we decided to. We are seduced, tantalized, subliminally redirected, unintentionally engaged by some extraneous stimulus, or focused on some task because we are compelled to be.
|
113 |
 |
…our priority should be reaching the best possible decision that [can] be made in a time frame that allow[s] it to be relevant.
|
209 |
 |
An individual who makes a decision becomes more invested in the outcome.
|
215 |
 |
Individuals and teams closest to the problem, armed with unprecedented levels of insights from across the network, offer the best ability to decide and act decisively.
|
219 |
 |
…senior leaders are now more important than ever, but the role is very different from that of the traditional heroic decision maker.
|
222 |
 |
By making intentional, conscious decisions about the personality of your product, you can shape positive or negative affect responses.
|
027 |
 |
We’re not as in charge of our decisions as we’d like to believe.
|
032 |
 |
It’s natural to make decisions based on what other people are doing. We are incredibly social creatures.
|
213 |
