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To get deep integration you must focus only on the 10° which really matters, and do so in a way to is not just media neutral but also discipline neutral.
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137 |
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…the keyword of all keywords… for any vision of media in the digital world that really wants to connect intent and content, marketers and consumers, prose and passion: intimacy.
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143 |
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…building and nurturing a mailing list is so critical…This doesn’t mean you should abandon all social media efforts, it just means that email marketing is still an incredibly powerful tool for your side hustle.
|
126 |
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Today brands are built on what people are saying about them on social media – not on what companies are saying about themselves.
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041 |
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Anyone who insists that you must manually share posts is silly.
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226 |
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…as long as your posts are good, you can share as much as you want.
|
228 |
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If you’re not pissing someone off on social media, you’re not using it aggressively enough.
|
229 |
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…winning in the war for class and credibility is more important than winning the battle with one commentor.
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231 |
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On social media, the combination of certainty and ignorance is common, so get used to it!
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231 |
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…delete inappropriate comments… and flag trolls and spammers without hesitation. Life is too short to deal with orifices.
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232 |
