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Remember that viral word of mouth can work two ways; it can supercharge growth or it can stop it in its tracks.
|
060 |
 |
To hone your growth equation and narrow your focus, it’s best to choose one, key metric of ultimate success that all growth activity is geared toward.
|
095 |
 |
The best growth teams take the time to get their data collection and analysis right.
|
100 |
 |
Ideas are the rocket fuel of growth. And you need a pipeline of them delivering a steady flow.
|
118 |
 |
…whenever a team shifts focus to a new growth lever, it’s important to dive into the data with fresh eyes looking for insights specific to their new mission.
|
156 |
 |
…while finding the right words to appeal to people is vital, offering true value is a necessary ingredient for achieving viral growth.
|
162 |
 |
…members of the growth team should constantly be looking for opportunities both to refine features for maximum retention and to introduce new ones.
|
227 |
 |
…once pricing is set, it should not be checked off the list and never revisited. Like all other growth levers… pricing should be continually experimented with.
|
251 |
 |
Complacency and failure to innovate in marketing efforts can also lead to massive slowdown in growth.
|
267 |
 |
Doubling down is a powerful way to stack one growth win on top of another.
|
273 |
